How to Convince CEOs to Attend Your Event in 4 Steps
Getting C-suite executives to attend your events can seem almost impossible. These are very busy people, bombarded with scores of event invitations on a weekly basis, so how can you convince them to choose yours?
According to CEOs and those involved in organising C-suite level events, there are 4 key components to staging an event that piques their interest…
1. Content Relevancy
For a...